The small business bible: everything you need to know to succeed in your small business
(Book)
Author:
Published:
Hoboken, N.J. : John Wiley & Sons, [2005].
Format:
Book
Physical Desc:
xi, 435 pages : illustrations ; 24 cm
Status:
Summit-Silver Non Fiction
658.02 STR
Description
"An updated third edition of the most comprehensive guide to small business successWhether you're a novice entrepreneur or a seasoned pro, The Small Business Bible offers you everything you need to know to build and grow your dream business. It shows you what really works (and what doesn't!) and includes scores of tips, insider information, stories, and proven secrets of success. Even if you've run your own business for years, this handy guide keeps you up to date on the latest business and tech trends. This Third Edition includes entirely new chapters devoted to social media, mobility and apps, and new trends in online discounting and group buying that are vital to small business owners everywhere. New chapters include: How to use Facebook, Twitter, and other social media tools to engage customers and potential stakeholders How to generate leads and win strategic partnerships with LinkedIn How to employ videos and YouTube to further your brand What you need to know about Groupon and group discount buying What mobile marketing can do for your business Give your small business its best shot by understanding the best and latest small business strategies, especially in this transformative and volatile period. The Small Business Bible offers every bit of information you'll need to know to succeed"--
Copies
Location
Call Number
Status
Last Check-In
Summit-Silver Non Fiction
658.02 STR
On Shelf
Nov 18, 2021
Location
Call Number
Status
Last Check-In
Pitkin County Library
658.02 S912
On Shelf
Jan 10, 2020
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More Details
Language:
English
ISBN:
0471684317, 9780471684312
Citations
APA Citation (style guide)
Strauss, S. D. (2005). The small business bible: everything you need to know to succeed in your small business. Hoboken, N.J., John Wiley & Sons.
Chicago / Turabian - Author Date Citation (style guide)Strauss, Steven D., 1958-. 2005. The Small Business Bible: Everything You Need to Know to Succeed in Your Small Business. Hoboken, N.J., John Wiley & Sons.
Chicago / Turabian - Humanities Citation (style guide)Strauss, Steven D., 1958-, The Small Business Bible: Everything You Need to Know to Succeed in Your Small Business. Hoboken, N.J., John Wiley & Sons, 2005.
MLA Citation (style guide)Strauss, Steven D. The Small Business Bible: Everything You Need to Know to Succeed in Your Small Business. Hoboken, N.J., John Wiley & Sons, 2005.
Note! Citation formats are based on standards as of July 2022. Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy.
Staff View
Grouped Work ID:
015c516d-65d6-c614-732e-1548e8830084
Record Information
| Last Sierra Extract Time | Apr 18, 2024 05:28:50 AM |
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| Last File Modification Time | Apr 18, 2024 05:29:24 AM |
| Last Grouped Work Modification Time | Apr 21, 2024 06:16:08 AM |
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| 505 | 0 | |a In the beginning -- Choosing the right business -- Buying an existing business -- Understanding your market -- Calculating your startup costs -- Write a winning business plan -- Structuring your business -- The money hunt -- Location, location, location -- Branding 101 -- Products and inventory -- Successful pricing strategies -- Small business technology -- Small business software -- Accounting ease -- Making a profit -- Getting and extending credit -- Insurance -- Get a handle on taxes -- Legal-ease I -- Legal ease II -- Successful advertising strategies -- Marketing muscle -- Your web presence -- Exodus -- Hiring and firing -- Employee benefits demystified -- Training and motivating your staff -- Extraordinary sales and exemplary customer service -- Selecting the right franchise -- Franchise success secrets -- The home based business -- Successful home-based businesses strategies -- The shoestring entrepreneur -- Marketing on a shoestring -- Small business success secrets I: money -- Small business success secrets II: vision. | |
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